WOA Expertise

Event & Live Communication

A unique event strengthens bonds and increases appreciation

Whether it's a corporate event, a conference, a trade fair or a congress - we design the right concept for every format. Our agency takes over the planning and implementation of the entire project, right all the way through to the realisation of your event. Our ambition is to implement your communication targets in such a way that they are positively remembered and emotionally touching.
Let us create unique moments that inspire people and attract attention. We plan and develop holistic events - from programme design and catering to stage construction and lighting.

A professional event shapes the image of your company and makes your product or service the centre of attention. A business event has a long-term impact, enhances your image and has a positive effect on your employees' sense of belonging.

A successful event...

  • communicates values and messages.
  • has a positive effect on the image and brand.
  • makes employees feel more closely connected to the company.
  • remains sustainably anchored in the minds of the participants.
  • is the platform for personal networking.
  • Exhibitions
  • Opening Events
  • Incentives
  • Anniversaries / Galas
  • Kick-Off Events
  • Congresses / Conventions
  • Trade Fairs
  • Roadshows
  • Trainings
  • Open House Day
  • Workshops

Implement trade fair marketing successfully

Only at trade fairs can you reach many potential customers and existing business partners face to face. For certain companies and business branches, the trade fair is the most important marketing instrument to generate new customers. With the help of live communication, you can enter into direct dialogue with potential customers and convince them directly on site.

Your trade fair marketing starts many weeks before the actual event. The base for your successful trade fair presence is:

  • Which trade fair is relevant for your company?

  • What budget do you have?
  • Who does your company want to invite?
  • On which channels do you communicate your trade fair presence?
  • What happens after the trade fair?

For digital trade fair marketing, the question of communication is easy to answer. Use your homepage, personal emails and newsletters as well as your social media channels or digital ads.

The focus is on your trade fair stand. The design of the trade fair stand should take into account your corporate identity and corporate design to enable an easy recognition effect. With an impressive visual concept, you will quickly convince potential visitors. Leave the planning and design of the stand to a professional, as the quality of the stand will be transferred to your company.

After the fair, you should enter the contacts you have made into digital systems. Provide all trade fair contacts as quickly as possible with further information and offers that follow up on the trade fair conversation. Always address your contacts in a personalised manner.

As an agency for trade fair marketing, let us work together on your trade fair concept and implement it successfully.

Strengthening the own brand with the company anniversary

A company anniversary as an event is an excellent opportunity to draw the public's attention to your company and your brand. You have the opportunity to put yourself in the spotlight through exceptional marketing measures and successful public relations. A company anniversary as an event offers the chance to improve your image by bringing people together and presenting your products and services in an impressive way. Now you and your company are in the public eye. Customers, business partners and the media learn more about your history, your philosophy and the people behind it live and on site. This strengthens the relationship of trust between customers and employees. Create a " feeling of togetherness" among your employees, because a corporate success story is always closely linked to the performance of the employees.

Do you see the value of a company anniversary as an event? Then we would be happy to help you with the conception, organisation and implementation as an event agency.

Reference customers
cellent is a reference client in the field of event & live communication of the WOA event agency.
The Frankfurter Sparkasse is a reference client in WOA's Event & Live Communication division.
The Hessian Founders' Award is a reference client in WOA's Event & Live Communication division.
Wipro Limited (India) is WOA's reference client in the field of event & live communication.
Zinnov Consulting is a reference client in the field of event & live communication at WOA.
References // Projects
Realised projects from the field of Event & Live Communication
Hybrid Event for Frankfurter Sparkasse in Frankfurt is a reference of WOA Event Agency

Hybrid Event

Event & Live Communication
Europe Analyst & Advisor Day Event for Wipro in Frankfurt, Germany is a reference from WOA Event Agency

Business Event

Event & Live Communication
Interactive Presentation-Event for cellent AG, a reference of WOA Event Agency

Interactive Presentation

Event & Live Communication
The Design Thinking Workshop is an event for Wipro Germany by WOA event agency.

Design Thinking Workshop

Event & Live Communication
The roadshow for high-end hi-fi products from IMAGE Systems is a reference from the WOA event agency.


Event & Live Communication
Gala Evening Event for Hessian Founders Award in Frankfurt as Event Reference of WOA Event Agency

Gala evening

Event & Live Communication
Opening of the Wipro headquarters in Frankfurt, Germany as an event by WOA Event Agency

Opening event

Event & Live Communication
WOA Werbeagentur Wiesbaden Frankfurt Hamburg Gießen
© WOA.
Communication | Design | Digital | Event
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