WOA Reference Corporate Design for Gattung Companies

Client

Gattung Companies

Area

Design / Corporate Design

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An individually matched corporate design makes the identity of your company visible.

Company

Gattung Companies is a partner of start-ups in the services industry. Gattung Companies offers founders and their companies an advisory approach that is especially tailored to the start-up situation with initially limited resources and simultaneous growth opportunities:
Lean Start-up.

Mission

The logo and claim – The Company Builder – visualise the business model of Gattung Companies to the audience:
Gattung Companies provides its extensive know-how in the area of company start-up, resources in the area of business operations and a complex consulting approach for company founders in the area of financial services. As the »mother planet« for the orbiting satellites, Gattung Companies is thus ready in the start-up phase to make founders strong for a successful future right from the start.

Branding

Corporate design as the base for branding

Important aspects of branding within the corporate design process are vision, mission and values. Branding can strengthen a brand in such a way that consumers' emotions are triggered by the visual branding messages. This is achieved by highlighting the unique selling proposition and the resulting differentiation from competitors. Before starting to optimise branding, the following questions should be answered: